25% off

Purple Shampoo Bar with Biotin for Toning

$10.50 $14.00
By Kitsch
Clean Tier: 2 * View Tier 2 Collection
  • The world's first solid purple shampoo bar with Biotin!
  • Safe for blondes, grey & white hair: color-treated, highlighted, & natural
  • Neutralizes unwanted brassiness and yellow undertones
How to Use

How to neutralize unwanted brassiness: Wet hair & bar, then "paint" on from lengths to ends for even toning.
Massage into a lather; let sit for 1-3 minutes for desired toning intensity.
Rinse & repeat as needed.

Why We Love

- Enriched with Biotin to boost shine, reduce dullness & strengthen your hair
- Enjoy smoother, stronger & more vibrant blonde hair after just one use!
- pH balanced and safe for color-treated hair
- Free of parabens, phthalates, silicones, sulfates, & artificial fragrance
- Reduces single-use plastic: saves two bottles of liquid shampoo/conditioner
- Made in the USA with quality ingredients
- 4OCEAN CERTIFIED: For every shampoo or conditioner bar, 4ocean pulls the equivalent of one shampoo bottle’s worth of plastic from the world's oceans, rivers, and coastlines
Key Ingredients

Biotin:
Biotin, a B-complex vitamin (B7), is often included in hair care routines due to its role in supporting keratin production. It may contribute to the appearance of thicker, stronger hair and is associated with improved texture and manageability.

Castor Oil:
Nourish your hair from roots to ends with the help of Castor Oil, a strand-strengthening and scalp-balancing oil for clean, healthy hair.
Ingredients

Sodium Cocoyl Isethionate, Sodium Methyl Cocoyl Taurate, Vegetable Glycerin, Hydrogenated Castor Oil, Guar Hydroxypropyltrimonium Chloride, Natural Fragrance*, Biotin (Vitamin B7), Violet No. 2 (CI 60730).
*Natural fragrance derived from plants.
Fragrance: Orange Blossom & Jasmine

MU New York donates 1% of all sales to the 1% for the Planet® Impact Fund to make a positive change for our planet and future generations. Learn More
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Clean.  Cleaner.  Cleanest.

Each and every MU New York product is certified non-toxic and cruelty-free.
We’re committed to curating pure products that are kind to both you & the world — with minimal ecological impact.

That’s why our offerings are organized into three tiers — so you can effortlessly discover which ones are best for you and your unique needs.

Clean

Beginning a clean-living journey, discovering better choices one at a time

  • Minimal ecological impact
  • No animal testing or harmful chemicals/additives

Cleaner

Trying to transform daily routines and lifestyles beyond singular solutions

  • Only natural (naturally-derived – including plant-based, bio-based, mineral-based) ingredients

Cleanest

Looking for the best possible options for their conscious lifestyle

  • 100% natural with no additives
  • EWG certified or similar criteria for safety
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